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Independent Insurance Agency Profit Margin

A bright choice for insurance agents

Last Updated: 28 Jan, 2022

Commercial insurance is a wider range of insurance policies that provides liability insurance for general business risks. Commercial insurance is insurance that protects businesses. It covers businesses against loss damage to property or injury to employees, public liability and employers’ liability. Also, a commercial independent insurance agency profit margin is huge than the personal line.

As an aspiring insurance agent, one must always be aware of the types of insurances that are generally sold. While personal Insurance were huge in the past, Commercial Insurance  flourishes as more people are inclined towards it.

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independent insurance agency profit margin
commercial insurance
commercial insurance

Is commercial independent insurance agency profit margin huge?

Along with the growing number of SMEs in the United States and 99% existing businesses already being SMEs, the commercial market is only growing. There are more and more people and businesses looking for Commercial Business Insurance progressively growing every year.

  • Higher Commission Payout

Compared to personal insurance, commercial insurance  has higher policy limits. It means that commercial insurance’s high value results in high commissions. Also, the Insurance Agent has a higher rate of earnings through commercial insurance.

  • Diversified proliferation of commercial insurance

New Businesses are becoming a fast trend and these trends allow the insurance industry to get creative and develop newer packages and niches to cater to the growing newer business ideas. An excellent example would be ride sharing insurance for Uber and Lyft. The personal insurance has limited scope compared to commercial insurance in this aspect. When you sell insurance on the commercial line, you will be divulging in to the highly profitable undiscovered niches.

  • Booming Business Environment

With the rise in businesses, there is also an undeniable rise in the demand for commercial insurance. The demand for personal insurance has proved to be more or less stagnant while the commercial insurance products are proving to be in demand. Selling Professional Liability Insurance for Counselors is a huge opportunity as well.

  • Rising Insurance Rates

The commercial insurance rates have been on the rise since they have picked up on demands. Since, agents get commissioned for each sale, every cost rise helps them earn more money making it a win-win situation for the insurance company as well as the agent. Insurance aggregators are a great way to network with insurance agents and carriers to know about the rising rates. 

  • Cyber Insurance 

While this is a big development and has loads of advantages for the business, there is also an undeniable risk of cybercrimes that have been growing more than ever today. This, however, can work on behalf of agents as it opens the door to selling cyber insurance to commercial insured businesses.

Getting listed on an agent directory can help your target customers find you easily if they want to purchase commercial insurance. Agent directories are also a great way of knowing what niche your customers are searching for. Also, learn how to sell insurance in the commercial line because it is the next booming market in the P&C landscape.


Tips on selling commercial line.

  • Decide on a few niches that you want to initiate greater knowledge.
  • Conduct extensive research to locate clients. Initiate cold calls, prospects, and networking.
  • Understand the needs and evaluate the risks.
  • Use an insurance cluster to become digitally advance
  • Organize webinars on risk management and other informative events.
  • Follow up with clients relentlessly.


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